Beat The Clock: CMOs In A Race Against Time

It’s a tough time to be in marketing, especially if you’re in the top post. This month alone, Volkswagen dismissed CMO Kerri Martin after only 20 months and Sears CMO Joan Chow left last week after just 19 months. In addition, The Gap’s vice president of marketing, Kyle Andrew, is leaving the company later this month to “pursue other opportunities,” and talk continues to swirl that Wal-Mart CMO …

Read More at AdWeek.com via Yahoo! News…

Morrissey & Company Launches Reputation Excellence, a Reputation Management Blog

Morrissey & Company, a national reputation management and public relations firm based in Boston, Mass., announced the launch of President and CEO Peter Morrissey’s blog, Reputation Excellence: Creating, Preserving and Advancing Corporate Reputations, accessible at http://www.morrisseyco.com/blog.

Read More at PR Newswire via Yahoo! Finance…

Spock: People Search With A Man + Machine Approach

Last week, I wrote about the overall people search landscape , which, while not new, has been recently expanding and making full use of all that is shiny Web 2.0. Spock is the latest of these services to leverage social networks, intelligent web crawling, and community involvement. Spock launched in private beta in April, then in public beta in August. With Spock, you can search on a …

Read More at Search Engine Land…

Managing Your Reputation

Have you ever been hanging out, randomly searching online and found something negative about yourself in a search engine results page? OK, well, maybe you weren?t randomly searching exactly, but I bet when you saw that negative stuff, you wished you had known about it when it first was indexed, so you could have defended your brand, yourself, or your service. Called reputation management , …

Read More at WebProNews…

Social Marketing Journal Launches by Online Marketing Agency Brick Marketing and Internet Marketing Expert Nick …

Today is the official worldwide launch of a new blog and resource called the Social Marketing Journal which will provide business visitors with relevant and extremely useful information about the evolving world of social marketing, social networking, social bookmarking and all aspects of social media optimization. (PRWeb Sep 25, 2007) Post Comment:Trackback URL: …

Read More at PRWeb…

FTI Consulting Announces Further International Expansion

BALTIMORE, Sept. 25 /PRNewswire-FirstCall/ — FTI Consulting, ( Nachrichten ) Inc. , the global business advisory firm dedicated to helping organizations protect and enhance their enterprise value, today announced that it has expanded its presence in the Asia-Pacific region through two acquisitions within its strategic communications segment and in Latin America with the opening of a Mexico City …

Read More at FinanzNachrichten…